Slim pickings hit Atkins diet company

Ignoramus27209 wrote:
http://www.guardian.co.uk/uk_news/st...439381,00.html


But in the fickle world of dieting, the fad has moved on. The focus
now is on the glycaemic index of foods - the rate at which they are
broken down into glucose in the blood. The GI index, originally used
by doctors to help people with diabetes regulate their diets, formed
part of the Atkins theory, but rivals said its interpretation was too
harsh to follow.

Any diet, including Atkins or simply low carb, will be a fad for many
who simply wish to lose lots of weight before their wedding, high
school reunion, etc. I cautiously predict any diet known to man will
have it's time in the sun, and will wane, being held in esteem by it's
most ardent followers.


Industry experts said that while the original diet was very popular,
the diet products never were.

"Once they started trying to flog their own products, consumers asked
whether it was a money-making machine rather than a proper diet,"
Sian
Harrington of the food trade magazine the Grocer said.

Quoting a food retailer trade magazine about the retail qualities of
the Atkins products seems appropriate. Having a food retailer trade
magazine comment on the diet itself seems slightly out of their league
and a little self-motivated.

Coff
325/276.5/185